Configuring your platform data helps search engines (Google, Bing) and AI tools recognize your website as a legitimate entity, preventing it from being misclassified as spam.

Step 1: Update Site Title and Tagline

  1. Go to Settings > General.

  2. Site Title: Enter your exact brand name (e.g., Sapa Local Guide). Do not stuff SEO keywords here. This name must 100% match the name on your Logo.

  3. Tagline: Write a single sentence (under 145 characters) describing your core solution.

  4. Click Save Changes.

Step 2: Declare SEO Entity

  1. Go to SEO > Knowledge Graph.

  2. Choose your entity type:

    • Person: If this is an expert blog or personal brand.

    • Organization: If this is a company or business.

  3. Display Name: Re-enter the exact brand name from Step 1.

  4. Image: Upload a clear portrait photo (for Person) or a square Logo (for Organization).

  5. Click Save Changes.

Step 3: Sync Author Profile

  1. Go to Users > Profile.

  2. Under Display name publicly as: Select your brand name or real name. Never leave it as "admin".

  3. Write 3-4 sentences detailing your expertise in the Biographical Info section. (Tip: Use the same bio from your Facebook/LinkedIn to help AI easily match your profiles).

  4. Paste your social media URLs into the corresponding fields.

  5. Click Update Profile.